This project, initiated by the Norwegian-Bulgarian Business Group (NBBG), aligns with the broader objective of the Business Programme in Bulgaria, under Norway Grants, which seeks to mitigate economic and social disparities in Europe. NBBG is committed to fostering stronger Norwegian-Bulgarian business relationships and bolstering bilateral economic activities. By providing market studies, networking opportunities, and organizing events and conferences, NBBG plays a pivotal role in strengthening these ties. With the recent establishment of the Norwegian-Bulgarian Chamber of Commerce in Norway, this initiative extends its reach to further promote the advantages of doing business in Bulgaria and stimulate bilateral partnerships.
The core objective of this project is to enhance the competitiveness of Bulgarian SMEs by promoting the production of eco-friendly products within the food processing and beverage industry. It will also facilitate the implementation of biodegradable packaging through collaboration with Norwegian partners while strengthening international market presence. Furthermore, the project aims to forge closer connections between companies in both countries, ultimately increasing bilateral turnover in the specified sectors and fostering new collaborative endeavors focused on sustainable growth.'
To achieve these goals, NBBG will organize a series of events to introduce select Bulgarian companies producing organic, innovative, and biodegradable products to potential Norwegian partners. These events are set to lay the groundwork for long-term relations between the target groups, including the participation of Bulgarian companies in the UMAMI Arena, workshops on best practices, and matchmaking events, all aimed at furthering cross-border cooperation.
The partnerships established during the different events could be further developed in the frame of the new EEA and Norway Grant period.